Leading design for the experiences subscribers encounter every day across two of the world's most-used streaming products.
Discovery, personalization, browsing, homepage, and playback. Every surface subscribers interact with after they log in. Two platforms, hundreds of millions of users, one design organization.
Three areas shaped the work: product design, organizational design, and innovation.
Setting the experience strategy, design direction, and quality bar for the most-used surfaces on both platforms. What gets shipped to hundreds of millions of subscribers demands both precision in craft and clarity in judgment.
Built a design organization of nearly 50 people. Not just hiring. Structuring the organization to operate at the speed and quality the product requires. That means the right people in the right roles with the right information to make good decisions, without waiting for permission.
The planning cycle is not built for exploration. I created programs, including Builder Lab and the Off-Roadmap Innovation System, that allow the organization to run experiments, validate ideas, and learn faster than the roadmap allows.